Vizualna kultura je širok koncept koji propituje načine na koji gledamo i vidimo, spoznajemo i dajemo značenje svijetu oko sebe. Cilj kolegija je upoznati se s različitim teorijskim pristupima ”vizualnom”, te  kritički propitati politiku vizualnog, odnose moći i ulogu koju vizualno ima u svakodnevici, vizualnu komunikaciju i digitalne medije, te suodnos popularne kulture, medija, znanosti i digitalnog svijeta.

”Visual culture involves the things that we see, the mental model we all have of how to see, and what we can do as a result” (Mirzoeff 2016: 10).

In order ”to understand the images and imaging technologies with which we engage every day, we must analyze the ways in which practices of looking inform our ways of being in the world” (Sturken and Cartwright 2018: 7). 

This course discusses the broad concept of visual culture, its critical examination of visual politics, power relations, and the role of the visual in everyday life, communication, digital media, and the intersections of popular culture, media, and science. It is interdisciplinary and students will have opportunity to work on research areas of their own choosing.

Our primary textbook is Practices of Looking: an Introduction to Visual Culture (Sturken and Cartwright 2018). We'll be using it extensively throughout the semester for readings, discussions, and assignments. It's essential for students’ understanding of the course material.